Social Search Network - Connect, Share, Discuss, Grow
The non-profit collective search engine & social network Est 2004
Our Manifesto: Give 100% Profits away
Social & Environmental Causes
We have grown into something way bigger than anyone could imagine. Because we are the only non-profit Search engine & Social network in the World, dedicated to the Goals of putting Social, Environmental & Small Business causes above any Profit & share prices on Wall Street. Toward these Goals, we are committed to give away any Profits we make to Organizations working to make maximum positive Social & Environmental Impacts - Get Involved.
We are not a non-profit as defined under 501(c)3
We are not a non-profit as defined under 501(c)3 of the Internal Revenue Service code. Because we are not a non-profit so that when someone makes a Donation to us they can deduct it from their Taxes, we are a non-profit because we are dedicated to putting the Public interest over any profit and share price motivations.
Our Goal is not to generate any Profits
It is not our goal and mission to generate profits, and then to give them away. Our mission, is to use the awesome power of Search engine & Social network to make maximum Social IMPACT and to deliver lowest cost Advertising to small businesses free of any profit motivations. So in fact if we could we would generate no Profits at all and would be quite happy with that. But the fact of the matter is that we may generate profits, so should we generate any profits, then we are committed to give 100% of it away to organizations working to make maximum positive Social & Environmental Impacts.
When do we generate Profits
In the simplest terms, when we say profits, we mean what is left over after normal business expenses are deducted from all the revenues we generate. And our revenues come from 3 main areas: sale of advertising, premium member fees and donations. So after we have paid all our expenses, from Salaries of our staff, to Office expenses, to Travel expenses, to any financial obligations we have, etc.. then what is left over is our Gross Profits. From which Gross we set aside 20% to cover revenue short falls in future months, to cover up to 6 months of our expenses, and what is left over is then our Net Profits which we give away.
Our expenses are mainly for our Staff Salaries
We pay our staff on par with what University staff are paid. So no one here at Anoox is paid Multi-Million Dollars, set aside Multi-Billion Dollars, compensations, as top Brass of Big Wall Street based search engines social networks are paid. So that we can pass Maximum value to our community and put Social & Environmental causes 1st.
  • Our software developers are paid on par with a University professor
  • Our Managers and Directors are paid on par with a University Dean
  • Our Managing Director is paid on par with a University President
Our break even point
Currently our break even point is at about $650K per Month. That is this is the amount we need to cover the salaries of our 30 member team and to cover expenses from Hosting fees, to Travel, etc.. Now to put this into perspective, Wall Street based Social networks and Search engines spend $650K per Hour and more. So the fact that we can operate Anoox Social networks and Search engines with such relatively minuscule $650K per Month is indeed an incredible fact and testimony to how we plan to run this organization with minimal expenses so as to do maximum good for our community and causes.
But in fact this issue is far more complex, since for us to do much more, such as deliver a search engine that actually works on par with Google search engine, would require 1000s of Servers and a 24/7 NOC, and a staff size of more like 300 people, and this can most likely only come from outside funding. Now we would like to get such funding via a Grant, which means we would not have to pay it back, but if we cannot get it as a Grant and can get it only as an investment, then these Financial obligations would become part of our expenses of course. And in either case, once we have such funding to dramatically grow our size, our break even point will change accordingly.
Organizations we hope to support with our Profits
Below is a current list of Organizations we hope to support with our Profit giveaway program: Are you an organization working toward making Maximum Social & Environmental IMPACT, or want to recommend such an organization, to receive part of our future Profits?
If yes, Let Us Know. But please only do so, if you meet our minimum requirements for sharing in our Profit Giveaway program -
  • You are located, and your bank account is located, in: European Union, USA, Canada, Australia, New Zealand
  • You have a quality Web Site, that is not hosted on a free hosting place and developed to a high standard
  • Your email address is not from a free email provider but matches your FQDN
  • You have been in operation for at least 3 Years
  • Your core mission is to make Social & Environmental IMPACT, whether as a for-profit or non-profit
Profit give away process
On Feb/15 of each New Year our CPA accountant will inform us if we have generated any Net Profits for the prior Year. If we have then we will take 90 days to look into the list of current or new Organizations we hope to support with our Profit giveaway program and willl distribute our Profits to these Organizations, that are working to make maximum positive Social & Environmental Impacts, at the ratio of no less than 1% and no more than 10% of our Net Profits to a single Organization.
It is a privilege to share our story and manifesto with you, and the values that have guided us since our founding and are guiding us to go forward. We hope that many other businesses will follow suit and like us put Social and Environmental causes above Profits and Share prices on Wall Street. We truly believe that the world would be a better place if more businesses were driven by meaningful causes rather than driven by maximizing profits and share prices.
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