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Why are women always apologizing? That’s the first question a new commercial from Procter & Gamble’s Pantene brand asks its viewers. Generally, campaigns that play to stereotypes get under my skin. But in the “Not Sorry” commercial, I couldn’t help but recognize myself, and many women I know. There’s research to back up their claim – women do in fact, apologize more frequently than men.
http://www.forbes.com/sites/ruchikatulshyan/2014/06/18/why-are-women-always-apologizing/#comment-301